I personally find the fox stuff a complete waste of money! It's honestly the worst elastic I have ever used. The elastic I now use (can't remember the brand) but it came in a packet with a yellow paper background. I've always found that "shiny" bait elastics are a waste of effort, its the stuff that is smooth to touch with a shiny almost pearlescent finish.best i have come accross is from fox, comes in a little blue plastic container to keep it nice and clean, needle to thread it through the container, bit pricey as threads go but its well worth it.